Digital Signage truly is the wild west. The industry needs to find a way to show ROI in real time metrics and Flypaper has some ideas of how to move towards this solution.
Tag Archives: ROI
You’re Throwing Money Away If…
March 3, 2009 – 9:34 pm
Who would argue that every bit of your content development budget isn’t especially precious these days? You can’t afford to waste a single nickel. So how do you know if you’re getting maximum return? How do you know you’re not wasting at least part of your investment? Well, you’re throwing money away if:
1. Your investment [...]